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B.Massey
Oct 14, 20213 min read
BarkBox Fetches a Diverse Target Market
Learn how BarkBox stands out from the competition using social media to market their unique selling point. Dog owners range in all ages,...
B.Massey
Sep 16, 20213 min read
The Elaboration Likelihood Model & Crafting Persuasive Appeals
Effective persuasion involves knowing your audience and a failure to persuade can happen if you do not tailor your delivery. Superficial...
B.Massey
Sep 14, 20214 min read
Why Your Brand Needs a Social Media Influencer
Marketing is the process of getting people interested in the goods and services being sold. Great marketing leads to increased sales....
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